Meet Mark Lanier: How the Top Trial Attorney in America Wins Billion Dollar Verdicts

5 minutes to read

Meet Mark Lanier, Crisp Game Changers Summit Featured Speaker

The newest Crisp Game Changers Summit speaker is a towering figure in the legal industry.

He’s best known for securing billions in favorable verdicts, dominating the courtroom in high-profile cases, and innovating creative and persuasive trial techniques. He’s received national recognition for an abundance of achievements, and uses his prominent platform to inform and inspire the legal community as well as society at large.

Please join us in welcoming Mark Lanier to the Game Changers Summit lineup!

REGISTER NOW

Mark is the founder of The Lanier Law Firm, and since its inception in 1990 Mark has been actively involved in fighting for integrity in the legal system and justice for victims of unfair play. Whether representing individuals or corporations, this is an attorney who has stood firm in his commitment to serve his clients to the best of his ability.

And he has demonstrated his ability to be second to none.

From setting the standard with three early wins related to the painkiller Vioxx totaling more than $300 million, to a $9 billion verdict over the diabetes drug Actos in 2014, The Lanier Law Firm has established itself as a firm that doesn’t mess around when lives are at stake.

Mark earned the two largest products liability verdicts of 2016 against Johnson & Johnson and its subsidiary Depuy Orthopaedics, both related to the health care Goliath’s faulty hip replacement technology. These two verdicts together totaled over $1.2 billion. Lanier secured another $247 verdict in a third case related to Depuy’s metal-on-metal hip implants in 2017.

Lanier took on Johnson & Johnson yet again in a high profile trial in 2018. In this case, Mark and his team secured a record-breaking $4.69 billion verdict for 22 women who alleged asbestos-contaminated talcum powder caused their ovarian cancer.

His work to advocate for victims of injustice has earned him countless accolades in recent years as well. Just a few of these awards include:

  • 2018 Trial Lawyer of the Year (National Trial Lawyers)
  • 50 Most Influential Lawyers in the US (National Trial Lawyers)
  • Lifetime Achievement Award (American Association of Justice)
  • Most Influential Attorneys of the Decade (National Law Journal)
  • 25 Greatest Lawyers of the Past Quarter Century (Texas Lawyer)
  • And many more!

In addition to remarkable triumphs in the legal realm, Mark Lanier is also a prolific author, teacher, pastor, and expert storyteller.

To convey the details of the 2018 Johnson & Johnson case in court, Lanier used a knife and a block of cheese as props to demonstrate how talc is mined, a bale of hay for showing the challenge of finding asbestos fibers in talcum powder, and hand-drawn illustrations depicting the asbestos-filled talcum powder physically pushing one of the victims off a cliff.

These unorthodox methods are perfect examples of how storytelling plays a central role in Lanier’s courtroom strategy. And his results are a testament to how successful that strategy is.

By connecting to judges and juries on an emotional level and presenting arguments in an engaging and persuasive way, he’s able to get his message across more powerfully than simply with facts and figures.

Mark’s knack for connecting complex details with concrete application also lends itself well to his ministry work. He teaches a weekly Sunday school class on Biblical Literacy to a group of over 700 students, and has written several books connecting faith and scripture to daily life. Psalms for Living: Daily Prayers, Wisdom, and Guidance and Torah for Living are Lanier’s two most recent published works, and his 2014 book Christianity on Trial directly applies to the practice of law.

He also founded a number of organizations inspired by his faith. The Lanier Theological Library is one of the largest private theological collections in the United States and home to many lectures, public programs, and opportunities for Biblical scholars. Mark is also the founder of the Christian Trial Lawyers Association, a nonprofit focused on developing a network of honorable attorneys who strive to minister to their communities through various civic initiatives.

Everything Mark does reflects his values, and he is a master of utilizing his skills to achieve positive outcomes — for clients, students, and every community he comes into contact with.

At the Crisp Game Changers Summit, Mark Lanier will be sharing elite level insights and storytelling techniques that have earned him billion dollar verdicts and a reputation as the top trial attorney in America. He’ll only be looping in the growth-minded attorneys present at the Game Changers Summit in Atlanta this September 27-28.

Don’t miss out on this opportunity to connect with the top trial attorney in America — and all the other prominent speakers chosen to bring you the best strategies and the most electrifying knowledge for leveling up your law firm.

REGISTER NOW

Tickets are going fast, so head to www.crispsummit.com to secure your seat before this event sells out.

How Crisp Can Help

As the #1 Law Firm Growth Company in the Nation, Crisp has helped hundreds of firms dominate their markets with results that speak for themselves ($3.2M in average revenue growth, 2x increase in average case values).

We teach firm owners how they can win by design and help them overcome their biggest barriers to growth while establishing lasting legacies.

If you’re ready to be amongst the top 5% of firms in the country, submit your application for Crisp Coach today.

Join them and see what you’re made of.