So how does a man whose claim to fame is a wine eCommerce platform rise to stardom as one of the world’s leading marketers and kick-you-in-the-pants motivational speakers?
Well, just ask Gary Vaynerchuk. Gary “Vee” Vaynerchuk’s long list of accolades and impressive resume includes (but isn’t limited to):
- Investor and Serial Entrepreneur
- 5X NYT Bestselling Author
- CEO of Vayner X
- Collaborator with K Swiss (have you seen his custom shoe line for entrepreneurs?)
- And oh yeah – featured speaker at the 2019 Crisp Game Changers Summit
Don’t bother trying to memorize all the companies he’s involved in, trust us – there are too many to count. From hospitality app startups to athlete representation, Gary has started (and invested in) companies in virtually every industry you can think of. He was even an early investor in some companies you might be familiar with… do the names Facebook, Twitter, Tumblr, Venmo, and Uber ring a bell? We thought so.
His “day job” is his role as the chairman of VaynerX, a modern-day media and communications holding company and the active CEO of VaynerMedia, a full-service advertising agency servicing Fortune 100 clients across the company’s 4 locations.
It’s no secret that Gary Vee has business acumen out the wazoo. But how did he get to where he is today?
Gary is a Belarusian immigrant who immigrated to the US with his family in 1978. A hardworking youth, he started a number of “entrepreneurial ventures” (read: lemonade stands and baseball card trading) until he was old enough to start working for the family business.
During the late 90s dot-com bubble, Gary transformed his father’s local liquor store into one of the first eCommerce platforms for alcohol in the nation, which quickly exploded. Renaming the business to “Wine Library,” Gary grew his father’s company from $3-60MM in sales during his tenure at Wine Library.
His tenure at Wine Library inspired his journey into YouTube video production. As many know, Gary is famous for his daily episodes across multiple platforms and channels, whether you catch a DailyVee episode on YouTube, LinkedIn, Twitter, and more. He also learned the ropes of digital marketing, including PPC, social media marketing, email marketing, and the foundations of eCommerce.
This dedication along with his charisma and uncanny ability to connect with an audience landed him a 2008 keynote in NYC, which led to a book deal and an unofficial reputation as the voice of entrepreneurship.
Vaynerchuk founded VaynerMedia in 2009, which has since flourished into having built best-in-class capabilities in paid media, strategy, full-service creative, influencer marketing, IoT & Voice, eCommerce, personal branding, SMB marketing and in-house consulting. This company has branched off into a number of sibling brands in publishing, media, and more.
But Gary’s business experience isn’t the only reason we’re bringing him onstage at the Crisp Game Changers Summit 2. Gary is perhaps best known for his electric online personal brand. With a combined 12 million followers across the major social media channels, Gary has built up a network of fans and followers that watch his every move – literally. His daily vlogs, consistent podcasts, and blog posts are at times inspirational, at times educational, but always entertaining.
Through sheer determination and hustle, Gary has built an online empire, and at the Crisp Game Changers Summit, he’ll be showing you how to do the same. Let’s face it, mastering content creation and distribution for your brand on social media is a difficult and long process. For many of you, it’s a nonexistent process in your law firm. But that’s a big mistake, and Gary is a key example of how social media marketing can pay off in the long run.
By sharing his proven strategies for business development, brand management, and building an online audience, Gary will help you unlock massive growth in your law firm – even if your language isn’t quite as colorful as his.
Interested in seeing Gary in person? Grab your ticket to the 2019 Crisp Game Changers Summit today at www.crispsummit.com!
