For Dan Stockmann, planning was never a part of marketing his law firm.
“I was flying by the seat of my pants,” he remembers. “I had no real plan for anything.”
As a result, nothing was working well. He just bounced around from idea to idea — trying whatever might bring in leads.
Dan first learned about Crisp Video at a seminar. Right then, he decided it was time to start doing things differently.
“I remember when I first watched my brand video, my first thought was, ‘Who is that?’” he said. “I couldn’t comprehend that that was me and my business.”
Not only did clients and colleagues rave about Dan’s video, he saw a rapid increase in revenue.
In the first month alone, Dan netted more than $50,000 in sales. It was his highest monthly total ever.
The momentum continued, eventually leading to an 80% revenue increase over the previous year.
(Note: Recent research from Aberdeen shows marketers who use video see 49% faster growth in revenue.)
Furthermore, sessions on his website increased 30%, time-on-site grew by 47%, bounce rate decreased 7% and organic traffic jumped 20%.
For Dan, not only does he feel a sense of satisfaction that his risk paid off, he’s happier at work and home.
“You really do recognize that, even as a solo practice attorney, you do have people with a stake in your business, and that’s the people at home,” he added.
Watch the video that transformed Dan’s practice below:
Read Dan’s full testimonial transcript below:
When a client contacts me, it’s because something bad has happened to them. They’re worried about their job, their life, their family, their freedom.
Being able to achieve a successful outcome, and seeing that expression of relief on the client’s face, that’s the most rewarding part for me.
The biggest challenge is convincing myself that I can actually achieve and grow into the type of firm that I want to be, and not what somebody else thinks I should be. It’s a constant struggle, to remember that you can do this.
Business-wise, I was flying by the seat of my pants. I had no real plan for anything, I had no business plan, I had no marketing plan. I was willing to try anything, because what I was doing wasn’t working.
I saw Crisp Video at a seminar talking about what they could do, what they can do for you, and what they can do for your business. I decided to start thinking outside the box, and try to do things differently than I’d been doing before.
I remember when I first watched my brand video, my first thought was, “Who is that?” I couldn’t comprehend that that was me and my business.
From family friends to colleagues to clients, everybody’s all raved about it; my revenues have continued to increase – it’s worked.
There’s some satisfaction knowing that you took a risk and it worked. I’m happier at work; I’m happier at home. You really do recognize that, even as a solo practice attorney, you do have people with a stake in your business, and that’s the people at home.
– Dan Stockmann, Stockmann Law
