Show Notes:

Brand is everything. “Advertising is a tactic, but brand is everything.” — Harlan Schillinger

Consistency compounds. “You have to consistently do marketing for at least a decade before it sticks.” — Alexander Shunnarah

Purpose fuels longevity. “You just continue to do things that you like. When you have passion, you don’t retire.” — Harlan Schillinger

Honesty builds credibility. “You want to know the trick to being viewed as the most credible person in the courtroom? You just have to wake up every single day and make a commitment to live honestly.” — Joe Fried

Anger can drive impact. “My anger and passion to hold companies accountable is what fuels me to keep fighting for my clients.” — Roopal Luhana

Invest in your people. “I’ve made a lot of millionaires in my firm. When you invest in your people, they buy in and lift others up.” — Alexander Shunnarah

The client experience is everything. “Your clients will remember how you made them feel, not just the result you got them.” — Roopal Luhana

Run your firm like a business. “If I wasn’t a businessman, I wouldn’t be in business today, no matter how good a lawyer I am.” — Harlan Schillinger

Lead with passion. “Find your passion and focus on it, because passion is what will beat the corporate players every time.” — Joe Fried

Take action before it’s perfect. “You never get it right the first time. Do it, correct it, and keep improving.” — Harlan Schillinger